Research by Linda Sieverink for her Master thesis with SusaGroup on symbolic product meaning and commitments as predictors of product emotions.
Showcase: Symbolic product meaning
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Emotion Studio is a research and innovation agency that applies the scientific knowledge of emotions to improve products and organizations. What makes us unique is that we develop and validate our own methodologies, based on our thirty years of university research and our international network of leading scientists. These methodologies are used by a growing number of multinational companies and agencies around the world.
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